In this episode discover how Lubomila Jordanova left her corporate job in fintech to start PlanA as a solopreneur. Lubomila is a very engaged and inspiring leader who has won a lot of awards in the last two years for her work with Plan A and for her impact as an entrepreneur.
We broke down how she turned a wake-up call in 2016 on a beach in Morocco into a company that generated close to 1’000’000 euros in donations for environmental projects. 
Next, we analyzed step by step how she pivoted and transformed successfully that donation platform into a software as a service tool, currently used by 100+ companies to reduce their carbon footprint and to become more sustainable. 
Among others, you will learn:
how she bootstrapped the company and her first steps as a solopreneur,
  how her mission to fight climate change and her passion helped her find enthusiastic collaborators and grow a team of dedicated employees, 
  how she learned enough about data science and climate change to be able to start a data-driven company alone without a scientific background,
  how their communication strategy and Linkedin helped them to get 500 applications in two days for their new job offers, 
  how they evaluate company culture fit during their recruiting process, 
  How she built her following and Plan A’s following on Linkedin all organically, without any PR or paid advertising
  how they keep their employees motivated through continuous training, and by making her company fun to work at.

If you want to learn about data-driven product development, pivoting, and communication and recruiting strategy, this episode is for you.  

In this episode discover how Lubomila Jordanova left her corporate job in fintech to start PlanA as a solopreneur. Lubomila is a very engaged and inspiring leader who has won a lot of awards in the last two years for her work with Plan A and for her impact as an entrepreneur.
We broke down how she turned a wake-up call in 2016 on a beach in Morocco into a company that generated close to 1’000’000 euros in donations for environmental projects. 
Next, we analyzed step by step how she pivoted and transformed successfully that donation platform into a software as a service tool, currently used by 100+ companies to reduce their carbon footprint and to become more sustainable. 
Among others, you will learn:
<ul><li>how she bootstrapped the company and her first steps as a solopreneur,</li>
 <li>how her mission to fight climate change and her passion helped her find enthusiastic collaborators and grow a team of dedicated employees, </li>
 <li>how she learned enough about data science and climate change to be able to start a data-driven company alone without a scientific background,</li>
 <li>how their communication strategy and Linkedin helped them to get 500 applications in two days for their new job offers, </li>
 <li>how they evaluate company culture fit during their recruiting process, </li>
 <li>How she built her following and Plan A’s following on Linkedin all organically, without any PR or paid advertising</li>
 <li>how they keep their employees motivated through continuous training, and by making her company fun to work at.</li>
</ul> 
If you want to learn about data-driven product development, pivoting, and communication and recruiting strategy, this episode is for you.

03. Pivoting as a solopreneur from a data-driven B2C donation platform to a B2B sustainability SaaS - Lubomila Jordanova from Plan A

Welcome to Mission First, the podcast to learn from successful entrepreneurs who are building a sustainable future for our planet and its people! Growing a company that aims at having a sustainable impact is not easy! That’s why I created Mission First. 
In each episode, I interview one entrepreneur with a company mission related to the Sustainable Development Goals 2030. Our guests are entrepreneurs who have recently gone through these difficult first years successfully. 
Together we discuss their challenges and what they have learned on the way. We go into detail, with a specific focus on company culture, leadership, financing, growth and business strategy. 
That way you learn hands-on tips on how to build a better future and a successful company too.

Welcome to Mission First, the podcast to learn from successful entrepreneurs who are building a sustainable future for our planet and its people! Growing a company that aims at having a sustainable impact is not easy! That’s why I created Mission First. 
In each episode, I interview one entrepreneur with a company mission related to the Sustainable Development Goals 2030. Our guests are entrepreneurs who have recently gone through these difficult first years successfully. 
Together we discuss their challenges and what they have learned on the way. We go into detail, with a specific focus on company culture, leadership, financing, growth and business strategy. 
That way you learn hands-on tips on how to build a better future and a successful company too.