In this third episode, we zoom out to the European level with Misa Labarile, Policy Officer at the European Commission, to understand why data has become a strategic priority for the European Union (EU), and what this means for tourism. From the European Data Strategy to the Common European Tourism Data Space, this episode explores how and why these initiatives come together to build a trusted, ethical, and collaborative data ecosystem in which everyone across Europe can share and benefit from data. How does the EU balance data sharing with privacy and sovereignty? How can better access to data help tourism? And why is Europe betting on Common European Data Spaces? Listen to this episode to get the full picture from the heart of European policy-making!

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