
In this new season of Alliances, I have the honor to welcome Kevin Bessat, Head of Channel & Partnerships at Onestock.
Onestock is an OMS (Order Management System) that revolutionizes inventory management. This profitable and international company, with a strong presence in Europe and the United States, has just raised USD 72 million . Recognized brands like Intersport, Petit Bateau, Bash, and Alain Figaret trust Onestock to optimize their inventory management and facilitate their omnichannel development.
Thanks to Kevin's expertise in strategic partnerships in e-commerce and his vision on the impact of these alliances, I wanted to understand how Onestock structured its growth around partnerships.
In this episode focused on e-commerce and strategic partnerships, Kevin shares:
Onestock's strategy change: from the direct implementation model to delegation to System Integrators (SI)
His method for working effectively with tech partners
The structuring of the partnerships team: from 1 to 4 Partnership Managers in just 2 years
The impact of the USD 72 million funding round on the partnerships strategy
The specificities of B2B partnerships in the e-commerce and OMS universe
How to succeed a GTM in the USA
His advice for succeeding in alliances
His vision on the future of partnerships in retail and omnichannel
A rich episode that explores the behind-the-scenes of a French success story in international e-commerce and reveals winning strategies for developing partnerships in this sector. Did you enjoy this episode?
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🎧 To watch the episode on Youtube: https://youtu.be/M4L_FRj_fEo
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Where to find Kevin: https://www.linkedin.com/in/kevin-bessat/
Where to find Maxime: https://www.linkedin.com/in/maximeimbert-partnerships
To become an Onestock partner: https://www.onestock-retail.com/fr/devenir-partenaire/
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Find a new episode of Alliances every month to get the best techniques for developing your alliances and partnerships.
#partnerships #alliances #ecommerce #retail #revenue #business #GTM
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I am Maxime Imbert, Fractional Head of Partnerships, I help B2B SaaS and Fintech build and apply their strategy around partnerships to succeed in their Go-to-Market and generate substantial revenue in the medium term. Building your ecosystem is a tremendous lever to increase your revenue exponentially. I therefore make it my profession to help as many Fintech and B2B SaaS as possible.
Evaluate your strategy: https://calendly.com/maxime_imbert/30min
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